LEGO tattoo pilot pen ads

Widely published, we too cannot resist to feature the tattoo enhanced LEGO mini-figures by 2010 cannes award winning advertising agency grey from barcelona. The goal of the campaign was to showcase the superthin lines of pilot's extrafine nibs. The lego tattoos ads were developed by art director Jose Miguel Tortajada, Oscar Amodia, Dani Páez, copywriters Jürgen Krieger, Joan Mas, Luke Sholer, photographer Gonzalo Puertas, illustrators Diogo Dutra and Malen Feliz.